I’m proud to announce the first installment of the Bill Hiccock Thrilogy has crested the 50th percentile to reach #53 on the Barnes and Noble Top 100. This coincides with the start of summer reading season.

Ah, summer.

It means barbecues and tapped out kegs, but there is one cohort that is conspicuously missing. No scientists participate in this defiant disregard for the earth’s actual position around the sun because they know that summer does not actually start until the interval of time between June 20^1/4 June 21^3/4. So scientists everywhere will be abstaining from hot dogs, hamburgers and presumably beer.

QED.

Of course the author in me can’t help but view Memorial Day as the official start of summer beach reading. This magical season has always been a time of mixed emotions for authors and publishers, who pray that people will buy their books and sit on the sands with the dust jackets on –  so everyone can see who’s reading what. It’s quite a thing in the publishing world.

Not being immune the trends of the industry, my elite marketing department has put together a Father’s Day promotion. Scientific dads will love Presidential Science Advisor Bill Hiccock – just like his dad does – even though Father’s Day falls on June 16th this year.

From June 2nd to the 16th, The Eighth Day will be available for $.99! If that doesn’t satiate your appetite and you need more Bill Hiccock, The Hammer of God is available for just $7.99. The perfect summer read and the perfect gifts for dad…for under $10.  

You might even see some of my ads around town – the ladies up in marketing will be doing their best to make sure I won’t be able to afford any parties until after Labor Day.

In the meantime, I hope you’ll enjoy this selection of posts from my blog!

Summertime People Watching Tip: In this disputed summertime limbo, it will be easy to spot the scientists in any crowd as those not wearing white pants.

Tom Avitabile
https://tomavitabile.com/
tom@spadvertising.com